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12/19/2008
Adam Dawson
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A Lesson Learned From Google Chrome

Not so long ago, Google released its Chrome internet browser, which was meant to rival Microsoft’s Internet Explorer or Apple’s Safari or Mozilla’s Firefox.

Apparently it hasn’t done so well.

According to this article by Tim Daly, Chrome’s user numbers dropped off the face of the earth after an initial strong opening immediately after the high profile release.

According to Mr. Daly, the problems range from anything from browser crashing to laptops going into hibernation mode while using it. It is rare that Google rushes anything to market before ironing the bugs out (that’s more Microsoft’s angle,) but that seems to be the case here.

Another interesting aspect of the article is that among the various demographics that used Chrome and didn’t like it, a great many of them were people aged 45+ and people without college educations. That basically translates into “Chrome is difficult to use.”

Having groundbreaking software does no good whatsoever for a mass release if people can’t figure out how to use it. So here at Foster Web Marketing, we made it a point to make our DSS system ridiculously easy to operate. You don’t need training in HTML or web design to get your thoughts and case results up there.

Just contact us and we’ll give you a demonstration.



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