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Blog Category:

Web Marketing | SEO

11/21/2009
Mindy Weinstein
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Free Books and Reports are Great Conversion Tools

Just about every law firm has a website these days, so you need to find a way to stand out and convert more prospects to clients. You can accomplish these goals by creating a free offer that will entice people to stay long enough on your website to read what you have to say.

Great examples of free offers include books and reports. Not only can you build instant creditability by saying that you are an author of a book that relates directly to your prospects, but you can also use your free offer to build your client base. You can offer your informative book or report for free, in exchange for the person's information. This technique is effective in helping you build your herd. In fact, a free offer is believed to boost your client base by at least 60 percent.

If you are concerned that you do not have the time to devote to writing a book or report, we have the solution for you. We will write your book for you. Our ghostwriting service provides you with the opportunity to have your book written by a published author who knows how to write books for your target audience. For more information about our ghostwriting services, call us today at 888-886-0939 or fill out our contact form.

Also, read our article,Increase Your Client Base with a Free Offer, to learn more about how free offers can help grow your business.


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