Yes, Mother was always right about putting things back where they belong. Putting your toys in the toy chest and socks in the sock drawer makes sense because the same items are all together in their designated spot. If you put one sock in the drawer and one in the chest, then what should be simple instead becomes unproductive and frustrating. Think of web design for law firms in the same way.
Your website needs to be organized. Your content could be top-notch, but it might as well be hidden if it isn’t it isn’t organized. Here are 5 basic steps to get (and keep!) your attorney web content organized:
Take an inventory of your web content. Figure out what you currently have and what you lack. This listing will be your working foundation.
Begin to create categories from your content and rank those categories. It should go from the broadest (home page) to the most specific (a news article from a practice page).
Put your content in the right compartment. Keep the bus accidents with the buses and the malpractices with the malpractice. Do not stop there – blogs go with blogs while news articles have their own private area.
Map out your site and actually see if the web design makes sense. You do not want an attorney website with a ton of submenu pages, nor do you want a shallow website. Find one that fits just right.
Test out the web design for law firms by using real users. Give them an item to find and see how long it takes and if there were many back button clicks, or the path was smooth and easy.
Stay organized, and go back every now and again to make sure that your attorney website is still free of clutter and that everything is in its proper spot. Web design for law firms needs to be neat and easily navigated if you want your users to feel confident that you know what you are talking about. Ask Foster Web Marketing what we can do to keep your attorney web site clean and fresh. Fill out our contact form, or call 1.888.886.0939.