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Is it harder to convert mobile visitors than traditional Web visitors?

 

A: There is still a lot unknown about the behavior of mobile visitors, but here is what we do know – it is a huge market that is continuing to grow. There have been various numbers thrown around when it comes to mobile searches, including websites that have experienced 500% growth in mobile visits.

Converting mobile visitors can be a little trickier than converting traditional Web visitors. The reason is that mobile visitors tend to spend less time on websites and they view fewer pages. That means you have to make it easy for them to quickly find the information they are looking for and you have to have a strong call-to-action. They are not going to stay on your site long, so you need to promptly answer their questions and give them a reason to contact you.

Also, keep in mind that since mobile visitors view very few pages, you need to ensure that each page on your website has quality content. That page may be the only one that a mobile user sees. Make sure it’s a good one.

To find out what it takes to develop a mobile attorney website, call us today at 888.886.0939. You can also read the article, How Lawyers Convert Mobile Users Into Clients.

Be sure to order a FREE copy of the report, The 5 Biggest Mistakes 99% of Lawyers Make With Their Websites.






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