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Three Reasons Why You Shouldn’t Write Your Own Book

Okay, this title is a little misleading.  The truth is that you need a book.  A book will open the door to many opportunities from converting more prospects into clients to attracting free publicity.  The issue you face is whether you should write your book or hire someone to do it for you.

Here are three common reasons why attorneys hire ghostwriters, which are listed below:

  1. Writing a book takes a lot of time.  At Foster Web Marketing, we constantly tell our clients how important it is to have a book.  However, it is not enough to just have a book.  You need to have a good book.  Producing a quality manuscript is not an overnight process.  You need to spend hours developing the concept and then more hours creating an outline (the blueprint of your book).  Next, you have to actually write.  If writing doesn’t come natural to you, you are looking at weeks, even months of work.  In the meantime, you also have to focus on your law practice.  A ghostwriter can save you time and aggravation by taking over the book writing process for you.
  2. Not everyone is a talented writer.  We all have certain talents.  Some people are better presenters, leaders, organizers and debaters.  If you wouldn’t put writing at the top of your “talent” list, it might be wise to look for someone who possesses this skill.  As mentioned above, you need to have a good book, one that will give readers the information they need, in an interesting, easy-to-follow format.   You want your prospects to finish your book and quickly recognize that you are the person they need to contact for legal help.
  3. A ghostwriter gets things done faster.  This point really ties into the first one we listed.  A ghostwriter’s main job is to write.  He or she is not pulled in as many directions as you might be. If you have wanted to develop your own book, but it seems to be getting pushed down on the to-do list, speed things up by hiring a professional.

We have a published author who will help you create a powerful book for your potential clients.  She will work with you every step of the way, from the initial book concept to the final, edited manuscript.  For more information about our attorney book writing services, give us a call at 888.886.0939.

Looking for tips on Internet marketing? Be sure to order a FREE copy of the report, The 5 Biggest Mistakes 99% of Lawyers Make With Their Websites. It’s a book every attorney needs to read!

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