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Five Crucial Questions to Ask Web Developers
You know you need to do to something about your outdated lawyer website. Every time you search something online that is relevant to your practice areas, your competitors’ websites fill up page one of Google. You need a good Web developer, one who has an understanding of what it takes to create a powerful online presence. The problem is, you don’t know what to look for.
There are a lot of companies out there that develop websites. They know how to put together fancy designs with nice color combinations. These attorney website design companies might be skilled at making a website look good, but they don’t know the first thing about creating a website that coverts Web traffic into contacts and eventually leads.
To help you find the right company that will not only develop an amazing site, but also attract quality cases, we have created a list of questions to ask:
How long have you been in business? Sure, there are countless freelancers out there who will throw together a website for you, but how much experience do they really have? There is a lot that goes into crafting an effective website. Ideally, you should look for a company that has been developing websites for several years. It is even better if they have experience working with your specific industry.
Will you help me with the entire process, including design, coding, content writing and optimizing the site? You want to hire a company that has an entire team in place, including designers, coders, SEO specialists and writers. There are numerous components involved and you don’t want to waste your time putting the right people in place. It is much more cost effective and productive to work with a company that has already done the due diligence in hiring competent people.
Do you have a system that will allow me to add my own content, including videos? The last thing that you want is to have to rely on your Web developer to add your content. Content is a huge element in search engine optimization and the more you add the better. You need to be able to add content yourself, whenever you want. Same goes with Web video. The company you hire should have a system established that makes it easy to load articles, blogs, videos and more. Plus, this system should have the capability to syndicate your videos to other sites, such as YouTube.
Are there other services that you offer in addition to Web development? Web development is one part of the entire Internet marketing picture. You also need to focus on content writing, link building, video creation, book writing and more. It would be great to be able to get all of these services from one company. That company would basically become an extension of your marketing department.
Have you written any reports or publications? Web developers who are on the cutting edge of what is new in the Internet marketing realm will often write books and reports. Ask the people you are interviewing if they have written anything related to Internet marketing.
At Foster Web Marketing, we have helped hundreds of attorneys dominate page one of Google. In fact, we have been doing so for over ten years. For more information regarding our services, including Web design, attorney Internet marketing, Web video creation, book writing, content writing, link building and more, contact us today at 888.886.0939. Also, ask about our notorious DSS system that allows you to easily add your own content at any time.
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