Does Load Speed Affect the Success of My Lawyer Website?

You have probably heard about how much content and design affect the success of your attorney website - but did you know that how fast your content loads for visitors could make a significant difference in your page rank and your conversion rate?

Here are some tough facts:

• Eleven years ago, web surfers would patiently wait for eight seconds before navigating away from a loading page. By 2008, that time had dropped to three seconds.

• One out of three internet users will leave a site after experiencing a delay of one to five seconds.

• Almost half of all users will exit a site completely if they are experiencing loading issues or delays.

• Twenty-seven percent of web surfers will go to a competitor's site after experiencing delays at your site.

• Even a one-second delay can cost you page views, customer satisfaction, and conversions.

Having poor code and a site that loads slowly will only lead to a downward spiral of issues: a high bounce rate will lower your page rank, which will in turn lower your traffic. In addition to that, as greater numbers of Americans use their smartphones to surf the web, it is even more imperative to have pages that load quickly on all devices.

Want to know how your attorney webpages' load speed and code score? Check out the free tool at Page Speed Labs to learn how you fare and what improvements you can make to speed things up.

Want even more help with your attorney website code and speed? Call the SEO and web design experts at Foster Web Marketing to learn about how you can team with the best to make your website the best.