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3 Ways to Use Google Alerts to Improve Your Attorney Internet Marketing Campaign

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What if you found out that you could track what your competitors are doing and improve your online reputation? There are many tools that allow you to do so, but there is one that not only is extremely easy to use, but also is free. It’s Google Alerts.

Most attorneys and business owners have already heard of Google Alerts and are familiar with how it works. Google Alerts is an incredibly simple way to track certain information and topics relating to your practice. This free tool searches news, blogs, video, groups and other content sources to look for the information you requested. These alerts then show up in your inbox. How easy is that?

Below are some ways that you can use Google Alerts to your advantage:

1. Track news related to your practice areas. You can set up Google Alerts to search for legal news that would be of interest to you and cases that you might want to follow. Make sure to use specific keywords when setting up Google Alerts; otherwise, you will end up receiving information that doesn’t interest you.

2. Keep track of yourself. You can use Google Alerts to track your name or that of your firm’s. Through Google Alerts, you can become notified when people are talking about you. It also allows you to manage your online reputation and improve your lawyer Internet marketing efforts.

3. Watch your competitors. You can keep on eye on your competition by using Google Alerts. Use this tool to track mentions of your competitors and anything else related to them.

For more attorney Internet marketing tips, order our free report, The 5 Biggest Mistakes 99% of Lawyers Make With Their Websites.

Contact Foster Web Marketing today at 888.886.0939 to find out how we can help you convert more prospects into clients using your website.