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Foster Web Marketing's Blog for Attorneys and Professionals

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5/20/2013
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Why Should Lawyers Care About Bounce Rate?

Find out why bounce rates are especially important for lawyer websites and how you can determine if you have a good bounce rate on your site.

Category: Search Engine Optimization (SEO)

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5/11/2013
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Secrets of Conversion: The FWM Way of Keyword Research for Lawyers

Discover the link between keyword research and conversion and how it can affect your law firm’s overall brand.

Category: Search Engine Optimization (SEO)

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4/25/2013
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Client Feedback is a Big Deal. We Show You How to Make It Work!

If you don't have a client review strategy in place for your law firm, then you need to get one now.

Category: Search Engine Optimization (SEO)

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4/14/2013
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How Mobile Devices Have Changed Attorney AdWords Marketing

Google AdWords made recent changes that focus on an increasingly “multi-screen” audience. Find out how mobile use has impacted pay-per-click advertising.

Category: Paid Online Advertising

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4/12/2013
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Google AdWords Changes Highlight the Importance of Mobile

Are you using Google AdWords to boost your attorney mobile marketing campaign? If not, some recent changes should change your mind.

Category: Paid Online Advertising

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4/7/2013
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Three Ideas for Creating Unique Attorney Social Media Content

Not sure how to spice up your attorney social media content? Our team offers three great ideas for creating content that is unique to your social media pages.

Category: Social Media For Law Firms

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4/6/2013
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Why I'm Loving Facebook Graph Search (And You Should, Too)

Find out why Facebook Graph Search is such a game-changer and how to prepare your page for the imminent release.

Category: Social Media For Law Firms

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4/3/2013
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Choosing Better Keywords for Your Mobile Attorney Website

Our friendly mobile marketing team explains how to choose better keywords for your mobile attorney website. Reach out to us if you have questions!

Category: Mobile Websites For Smart Attorneys

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4/2/2013
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A Mobile Attorney Website Reaches Potential Clients in Times of Need

With a great mobile attorney website, you can always be there when your potential clients need you. Our mobile site design team explains more.

Category: Mobile Websites For Smart Attorneys

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3/29/2013
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1. Watch a Video 2. Learn Something New 3. Realize Success

Who doesn't like a multimedia experience? Look over our video library to see just how powerful high-quality video can be.

Category: Education & Training For Your Legal Staff

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3/27/2013
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There's No Crying in Facebook: News Feed Changes and Your Law Firm

Facebook CEO Mark Zuckerberg announced a relaunch of the FB News Feed. The changes are here to stay, so it’s time to make the changes work for you.

Category: Social Media For Law Firms

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3/26/2013
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And the Academy Award Goes To...

The Oscars may be over for the year, but you still have the chance to win big with the Foster Web Marketing Academy.

Category: Education & Training For Your Legal Staff

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3/25/2013
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Avoid the Online Content Writing “Blahs” with These Tips

Are you running out of fresh ideas for your attorney website content? Our online content writing team has tips for battling the “blahs.”

Category: Web Content Written For Lawyers

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3/20/2013
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Marketing without a Plan: Why It’s a Waste of Time and Money

If all your online attorney marketing happens in fits and bursts, it’s time to formulate a real plan. Our attorney search engine marketing team explains more.

Category: Search Engine Optimization (SEO)

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3/18/2013
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You’ve heard our attorney search engine marketing team talk about your “unique selling proposition,” but what does that mean, and why does it matter?

You’ve heard our attorney search engine marketing team talk about your “unique selling proposition,” but what does that mean, and why does it matter?

Category: Search Engine Optimization (SEO)

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3/16/2013
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Google AdWords Cheaper, More Effective Than Facebook Ads

Facebook may have many times more page views each month, but Google AdWords still boasts a much better click-through rate.

Category: Paid Online Advertising

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3/14/2013
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Are Your Ads Suffering From LCTRS (Low Click-Through Rate Syndrome)?

If your Google AdWords campaign is consistently getting a low CTR, it may be suffering from a serious illness...LCTRS.

Category: Paid Online Advertising

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3/13/2013
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Attorney Video Marketing: Are You Making It Easy to Share?

All the current attorney video marketing trends point toward user-engagement and sharing. Are you making your lawyer videos easy to share?

Category: Get Clients With Video

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3/11/2013
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Mary, Mary, Quite Contrary, How Does Your Social Media Garden Grow?

Spring has sprung! Just like any garden, your law firms' Facebook account could use a little love.

Category: Social Media For Law Firms

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3/9/2013
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What to Look for in an Attorney Website Content Management System

If you have an attorney website, a great content management system can make it a success. Our online marketing team explains more here.

Category: Manage Your Own Website

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3/8/2013
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Common Attorney Website Content Management Mistakes

Building a great attorney website is useless if you can’t update or change it. Our team explains the common content management mistakes new site owners make.

Category: Manage Your Own Website

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3/3/2013
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Without Mobile, Fence Sitters Will Jump Into Your Competitors Yard

The fence sitters are those who need an attorney, but are taking their time choosing one. Win them over to your side with an excellent mobile site.

Category: Mobile Websites For Smart Attorneys

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3/3/2013
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The Biggest Loser: Mobile Keyword Edition

Get your long-tail keywords to the gym! To keep up with mobile SEO, they need to trim down.

Category: Mobile Websites For Smart Attorneys

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3/2/2013
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Is Your Attorney Website Leaving Potential Clients Frustrated?

If your attorney website design isn’t making your potential clients happy, then you’re probably losing money. Our web design team explains more here.

Category: Website Design That Converts

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2/26/2013
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New Google+ Local Editor Updates That You Can't Ignore

Google recently updated their Google+ Local editor. While many of the changes appear to be positive, the removal of custom categories may present a problem for local business owners.

Category: Social Media For Law Firms

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