Massive surge in mobile website traffic sends retailers scrambling

The explosion of mobile websites for e-commerce in recent months should serve as a call to action for law firms looking to expand their marketing efforts. As more and more smartphone users turn to these small handheld devices for their online needs, the opportunity to capture their attention with a well-designed, easy-to-use mobile site should not be missed.

Mobile e-commerce will account for $2.2 billion in retail sales this year alone, five times more than just three years ago. Retailers are working furiously and spending big bucks to get their mobile sites online. One software company estimates that retailers will have to spend $50,000 to $100,000 to create mobile retail websites (psst, our mobile websites are much more affordable!)

Why a mobile site? Can't mobile web visitors still use "regular" websites?

As smartphones evolve, mobile users have become impatient with the slow speed and navigation difficulties of non-regular sites. By examining web traffic analytics, many businesses are finding that as their percentage of mobile visitors grows, their bounce rate (the rate at which people quickly leave the site without doing business) increases. This is because websites not optimized for viewing on a smartphone are too difficult to use for web visitors accustomed to quick and nimble web apps.

Is your law firm ready for a mobile website?

You may have frustrated mobile web visitors - and not even know it! However, with a little research you can see for yourself if your firm could benefit from a mobile website. Check out our article, "Use Google Analytics to tell if your potential clients think you need a mobile website."

We do mobile websites! Check out one of our custom designed, fully functional mobile websites - use your smartphone to browse to www.VAMedMal.com. Ready to get your own mobile site? Contact our sales dudes at 888-886-0939.