World of Marketing 81: You Get What You Give

 

Kenny Berger is the owner of the Law Office of Kenneth E. Berger, which has offices in Columbia and Myrtle Beach, South Carolina. He started the firm in 2011 with the philosophy of putting clients first and focusing on values rather than profits. Kenny believes in giving back to his community. A portion of the attorney fees from all DUI accident cases at his firm are donated to organizations working to eliminate drunk driving. Likewise, a portion of any fee earned in a traumatic brain injury case is donated to the TBI-recovery community.

In this episode, you’ll learn:

  • How putting clients first leads to more success than a focus on profits. Kenny believes that putting yourself in the client’s shoes each day and treating them with dignity and respect will reap great rewards.
  • How giving to others brings many rewards back to you and your business. Kenny follows the abundance mentality—you get what you give—and thinks it’s much more fulfilling and has a longer-lasting impact.
  • Why supporting local charities is important and why you should do it, too. Kenny said, “The more we give away, the more we get back.” He also said your generosity might inspire others and spur them to donate to the same groups. 

Listen on Spotify or Apple Podcasts:​


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