World of Marketing Podcast
In this series, Tom interviews a variety of prominent figures in various web marketing industries, including lawyer web marketing, video marketing, former NFL players, fellow marketing experts—you name it. Register to receive notifications for each week’s live stream.
We’ll talk concept, we’ll talk mindset, and hell, we’ll even talk casual—because the world of marketing doesn’t have to be so serious. Marketing can be fun, and if you want to see how that can be accomplished, tune in!
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World of Marketing 69: Exploring Google's New Legal Ad Format With Cody Moulton Google is offering very prominent ad space at the top of their search results. Find out why FWM thinks this new ad format will help lawyers get more leads.
World of Marketing 68: Creating Content that Converts With Michael Monteforte Attorney Michael Monteforte and Tom talked about how he uses pop culture references and current events to start conversations with potential clients.
World of Marketing 67: Using YouTube Videos to Increase Leads With Tim and Sean Cuddigan Video is also an essential component of a successful content marketing strategy. Attorneys Tim and Sean Cuddigan talked to Tom about their success with YouTube.
World of Marketing 66: Mastering the Marketing Symphony With Mark Blane Attorney Mark Blane and Tom talked about how knowing where your leads are coming from is a vital part of the “marketing symphony.”
World of Marketing 65: Inspecting What You Expect With Chris Mullins Chris Mullins, phone sales doctor for Intake Specialists Worldwide, said, “What you need to teach your team is every single phone call matters.”
World of Marketing 64: Approaching Accounting in a New Way With Frank Lunn Frank Lunn, president of Kahuna Accounting, and Tom talked about how many just think about accounting as a tool, but we need to understand the purpose behind it
World of Marketing 63: Why You Need to Start Your Own Podcast With Neal Schaffer Neal Schaffer, president of PDCA Social, and Tom talked about how podcasts are great for networking and influencing. Neal said a podcast keeps you top of mind.
World of Marketing 62: What Google Is Rolling Out Next With Jamie Kelly Jamie Kelly, director of marketing services at FWM, and Tom talked about Google’s core web vitals update and its focus on the technical side of web development.
World of Marketing 61: Opening Windows for Clients With Scott Alperin Scott Alperin, an estate planning attorney in Virginia, said, “Having a web presence is a great thing because it gets traffic in the door.”
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- Posted on 04/16/2021 World of Marketing 87: How One Lawyer Automates His Whole Business
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