Long-Term Success Using Unconventional Marketing

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Infamous estate planning attorney Dan Ruttenberg, who is also Tom’s attorney, is a prime example of someone that has used unconventional marketing to great effect. In his years of experience, he has insisted on doing things his way, and it’s worked for him—big time. Dan has never relied on SEO or his website to bring him new clients. Instead, he’s an old school networker. He’s someone to look to if you want to see how long-term success can result from utilizing your passions in your marketing, and he’s someone that knows what it takes to establish an ever-developing community that draws in business. Watch this episode to find out how he does it and how you can, too. 


0:00 Introduction

3:03 Unconventional Marketing

5:55 Poker Players Who Care Charity

13:17 People Work With People They Like

18:10 Community Based Marketing

19:14 The Giver’s Gain Concept

24:13 Dan’s Automatic Review Program

26:41 “Ad Hoc Review”

Master the Art and Science of Marketing Your Business Online

Marketing Growth

Just like anything else of value, digital marketing success is built up over time. At FWM, it starts with a conversion-focused website and our intuitive Dynamic Self-Syndication (DSS) software, but we don’t leave you hanging once your website goes live. 

Instead, we work with you to develop a long-term growth strategy for your business that you can comfortably put into action, one piece at a time.

Attract, convert, retain

You get the same expertly designed website, DSS access, and marketing services—individualized to your unique practice’s needs—that inspire our other successful DIY clients. But, because we understand that sometimes you have to crawl before you can walk, you also get one-on-one coaching to show you exactly how to use those tools more effectively, create an actionable strategy, and set your sights on bigger wins.   

Strategic coaching with FWM gives your DIY marketing the edge you need to get in the fast lane to more leads, more attention, more clients, and more growth for your business.

Whether it's Overarching Digital Marketing Strategy, Email Creation, Social Media Optimization, Data Analytics and Reporting, or a better CRM Alternative, Foster Web Marketing has you covered. We can be your hero, your sidekick, your mentor and everything in between.

Obtain Marketing Dominance & Enjoy Life

Dynamic Self-Syndication(DSS)
  • Website
  • Integration
  • CMS
  • CRM
  • Reputation
  • Local Listing
  • Lead
We Don't Deal in B.S. Instead, We Provide Real Solutions!
DSS is a smarter way to market law firms, medical practices, and other service businesses. No sugar coating here: we give you real business solutions that are focused on bringing you more clients or patients. You’ll get a beautifully designed, device-responsive website, but that’s only the beginning of what you’ll get from us.
Customer Relationship Management
DSS CRM allows you to create and send automated follow-up email campaigns, newsletters, and email blasts to your contacts.
Content Management System (CMS)
DSS CMS is an easy-to-use website management system that allows you to update your website content and layout.
FWM covers your marketing bases, but we’re always integrating with additional helpful software solutions, including Ngage Chat, Captorra, Infusionsoft, and more.
Website Tracking & Reporting
DSS gives you insight into your website’s traffic, top-performing pages, and pages that need some help.
Reputation Management
DSS Reputation Management monitors the web for reviews and mentions of your business and helps you create automated ways to generate new reviews.
Local Listing Management
DSS Local Listing Builder syncs with over 40 local listing websites, including the 4 major data aggregators, to make sure your business information is as consistent as possible across the web.
Lead Tracking & Reporting
DSS tells you where, when, and how your leads are coming to you.
Social Media Management
DSS Social Media Management allows you to schedule and monitor social media posts for your business.