You’re investing in marketing, but what are you getting out of it? We see it a lot—doctors and lawyers who keep spending marketing dollars, and don’t know if they’re truly benefiting from it, or flushing their money down the drain.
Mischelle Davis, marketing guru at Davis Law Group, joined us for the October 2016 Webinar to talk with us about her excellent methods for tracking the success of marketing efforts. Mischelle is aces when it comes to this stuff, and her insight is invaluable! Check out the recording to learn:
- How to get started,
- When to measure,
- What to measure,
- And how to account for multiple influencers.
Whether you are an attorney, doctor, or business owner you need to measure the effectiveness of your marketing (and be sure you’re doing it the right way!). If you want to listen to the podcast, you can download it directly from iTunes or use the audio player below.