Read Before You Write!
Writing a lengthy free offer or informational book for your website is time-consuming. And if you don’t do it right you may have wasted a lot of time or money writing, editing, and revising a 10- to 50-page guidebook that nobody reads. So before you sit down and craft your next book, read our advice on penning not just another piece of content but an engaging, professional-grade piece of literature.
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Why You Should Use Books & Free Offers to Market Your Law Firm Does it make sense to create a book or another offer and give it away for free? As it turns out, that is an awesome strategy for marketing your law firm online.
You and Your Team Are Professionals. Your Books Should Be, Too. Books do a lot to inform your perfect clients and set you up as an authority in your field, but they must be done well if you want to look like a professional.
Create Compelling Direct Mail Although online marketing is very important, you can still use off-line initiatives like direct mail to boost your marketing campaign.
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- Posted on 03/07/2019Why You Should Use Books & Free Offers to Market Your Law Firm
- Posted on 07/17/2018You and Your Team Are Professionals. Your Books Should Be, Too.
- Posted on 07/08/2013Create Compelling Direct Mail
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