Read Before You Write!
Writing a lengthy free offer or informational book for your website is time-consuming. And if you don’t do it right you may have wasted a lot of time or money writing, editing, and revising a 10- to 50-page guidebook that nobody reads. So before you sit down and craft your next book, read our advice on penning not just another piece of content but an engaging, professional-grade piece of literature.
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The Psychology of Free: How Use it for Your Website "Free" gets people excited! Make the most of their free-thusiasm by creating and promoting free offers from your law firm.
How About Some Free Advice From the Sample Pushers at Costco? Costco knows what it is doing. The company knows that free samples are irresistible. Learn how to make the power of free work for your law firm.
Be Boring and Ugly No Longer! Follow Our Sexy Book Cover Tips Our sexiest book cover tips will make your free offer more attractive, more desirable, and more downloadable.
Free Offers From Law Firms Don't Begin and End With Books "Free" has the power to get the attention of your audience. But, to convert lookers to clients, you'll have to attend to many details.
Become a Credible Source of Information By Writing a Book or Report Use your years of experience and knowledge to write a book or report that will surely draw in your perfect client.
Direct Mail is Still Relevant if You Make it Engaging and Interesting Although online marketing is very important, you can still use off-line initiatives like direct mail to boost your marketing campaign.
Crush Your Competition with a Free Attorney Book Offer A free book offer on your attorney website sets you apart from your competitors and gives potential clients an added reason to call you.
When Was the Last Time You Read a Boring Book? Nobody wants to read a boring, sloppily written book, even if it's free. Our online marketing team explains more here.
Three Steps to Make Book Writing for Attorneys Work for You Not sure how to add a free book to your site and make it really work for you? Learn more about marketing freebies and book writing for attorneys here.
Step Up Your Online Attorney Marketing Game with a Better Book Offer In the old days of online attorney marketing, any free book offer would do. These days, your online audience expects more from a marketing freebie.
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- Posted on 07/31/2014The Psychology of Free: How Use it for Your Website
- Posted on 09/30/2013How About Some Free Advice From the Sample Pushers at Costco?
- Posted on 09/29/2013Be Boring and Ugly No Longer! Follow Our Sexy Book Cover Tips
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