We are not being overly dramatic either, just factual. Here’s the deal: The best website built in 2013 will simply not compete with a website built in 2017, no matter how frequently you add excellent content. The Internet is always changing, which means your site will quickly become outdated, no matter how great it was upon launch. The best performing websites are the ones that adapt to dynamic Internet marketing methods and stay on the cutting edge.
Although esthetics are important, success is not just about your home page looking pretty; ALL the pages in your website need to provide the right kind of information, delivered in an efficient and effective way. Your website needs to build trust, generate qualified leads, answer their pressing questions, establish your brand, follow current best Internet practices, and above all, your website needs to generate more profitable cases and clients.
Good news for you: a successfully coded and designed website will drive qualified traffic, generate visitor engagement, answer important questions, convert users into leads, and ultimately, it will generate more business.
Your website is often the only chance at a first impression—if it’s not beautiful, fast, and functional, your users are going to look somewhere else. Remember, while it may not be “fair,” your website is a direct reflection of you and your abilities as an attorney. On average, you have about 10 seconds to make an impression before a user will leave your site if nothing hooks him.
Long-time Foster Web Marketing clients Bill Voss and Vaughan de Kirby have redesigned and upgraded their websites three or four times over the years, and each time they get more leads and cases as a result. Good design DOES make a difference. I encourage you to check them out and see for yourself:
“38% of people will stop engaging with a website if the content/layout is unattractive.” –Adobe
As you know, we only work with those we want to work with. We turn away most law firms because they don’t have the right attitude towards marketing. These are not templated sites created in a factory in Asia. These are hand-crafted, hand-designed and -coded websites that you can help build the way you want. They are unique to you and made in the USA.
Meet with our award-winning design team to discuss your current website and let’s talk about what’s working, what isn’t, and what you’d like to see. We will identify any missing elements or needs that your website is not fulfilling, and provide solutions to fill in those gaps. It’s a white-glove consultation for our partners!Sign Up for a Free Website Design Consultation Now
Our clients’ websites have been honored by the Webby Awards (hailed as “The Internet’s Highest Honors”), and we’ve been honored by Expertise as one of the Best Web Designers in Washington, DC. We can create something award-worthy for your firm, too.
We offer a huge range of options when it comes to redesigning your website, but no matter what you choose, every single one of our sites is customized. Sure, some may be totally unique while others share similar elements, but we work with you to create the site you want.
“Given 15 minutes to consume content, two-thirds of people would rather read something beautifully designed than something plain.”
A well-designed website needs a team of web marketing experts to help you maintain consistent growth. Our goal is to make you successful. We do this by providing not just a beautiful, functional website, but also ongoing education, training, and Client Success Managers—real people who will analyze your website’s performance and give you actionable ways to improve. We also offer service teams to those of you who want someone to manage your marketing for you. No matter what, you always have access to everything, so whether you are hands-on or hands-off when it comes to marketing, you can see and manage everything on your site.
We will work in partnership with you to create a website designed to fit your needs, using proven methods, best practices, and unique, specialized strategies to attract your perfect clients.
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