It doesn't matter whether you're posting comments on your personal or professional social media pages when it comes to sharing too much information. Just be sure that there's nothing that would deter possible prospects coming to the door of your legal firm. In fact, think of all posts as communication that directly affects your legal web marketing and your practice, and you'll be just fine.
Ask yourself these questions when posting information on Facebook, Twitter, or other legal web marketing outlets:
- Is your post friendly, interesting, and professional? Remember that social media is a place to let your hair down while still attracting potential clients.
- Would you feel comfortable directing clients or even your mother or father to your posts?
- Are you cognizant that the information you post online today will be available for a very, very long time, even if you try to remove it? The online risk protection company Symantec calls this phenomenon a "digital tattoo."
- Have you checked your privacy settings recently? Do it often, as the settings morph without warning.
If you feel like your web marketing strategy needs a boost, give the internet marketing experts with Foster Web Marketing a call for a consultation at 888-886-0939. Also, be sure to take a look at our book Explode Your Practice through Internet Marketing.