Increase Customer Interaction by Adding Styled Buttons to Your Content

You’ve redesigned your website with eye-catching colors, built a layout that’s easy to navigate, and filled your pages with informative and timely content. You’re getting more visitors to your homepage and blog posts than ever before, but your readers still don’t make the leap to engage with your practice. How can you give them a little nudge to make contact?

If you’ve been reading our articles, you know how important it is to create strong calls to action on your website. However, merely asking a reader to share an article or order your ebook isn’t enough—you need an attractive “trigger” that allows the reader to confidently take the next step. By creating buttons on your content pages, a customer is drawn to click the offer link, creating a more satisfying way to contact your firm or visit your online store.

How to Add Styled Buttons to Your Website Using DSS

Buttons can be created in whatever colors, sizes, and locations you choose, and our DSS (Dynamic Self-Syndication) system allows you to include as many button blocks as you need for your various offers. You can write whatever call to action you desire on the button, as well as design the button to match the tone and design of your website.

To add a button that matches the global button style of your site, try this:

Step 1: In DSS, type in the text you want for the button.

Step 2: Highlight the text and link it to the webpage where you want the button to go.

Step 3: To style the button, highlight the text.

Step 4: Click on the Source icon in the toolbar.

Step 5: Find the text you want to make into a button. It will look like this:

Step 6: Enter the following code into the code string:


The final code for the whole string will look like this:


Step 7: Save the page and check on the live version.

You can adjust the positioning of the button by entering the following code string:

Where you want the button to show on the page. Then, at the bottom of the page, enter the following code string:

To make the button jump to the end of the content—a good place for an effective call to action!

For more ways to get the most out of DSS, visit our learning center to find out how to increase reader engagement and convert your visitors into clients.

Lindsey Daher
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Director of Content Operations at Foster Web Marketing

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