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From your blog to your Facebook posts, the content you write says something about your business. Our goal isn’t to wax poetic about word count and keywords, it’s to give you the tools you need to improve your writing and make the most of every word you publish. It’s about ensuring that the content you write stands out from the crowd and advances your image as an expert in your field. We update this blog often, so don’t forget to bookmark this page or—better yet—sign for our RSS feed. All the latest in content news: delivered right to your inbox!
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How to Write a Better Sentence Set aside grammar and punctuation. Today, we’re going to look at what it takes to write more effective sentences for your business web content.
Grammar for Content Writers: The Fused Participle Error A fused participle is a common error in grammar that should be avoided in professional writing. Today’s essay will teach you to recognize this mistake.
Full Stop: What You Need to Know About the Period The period is probably the most familiar and user-friendly punctuation mark. Nevertheless, there are subtle pitfalls in applying it, and we discuss those here.
Writers’ Block: What to Do When Inspiration Flags Content writers get writer’s block too. We can’t cure it on demand, but we have some tricks to push your way through it.
Learn How to Use Brackets Properly in Content Writing Brackets are punctuation marks related to parentheses, but with limited scope. They also raise thorny ethical issues in content writing, which we discuss here.
Bring Back Passion in Your Writing Your web marketing is only going to be as good as the content you write for your website. Don’t believe me? Follow the reasoning in this essay.
Bad Words: When Usage Goes Wrong A new year means a new set of popular usage errors. Make sure your website content writing remains free from these mistakes.
Capital Letters and Compass Directions: Point the Right Way Writers get over-enthusiastic about using capital letters. Errors show up alarmingly often in writing about compass directions. We straighten you out here.
Misusing Capital Letters: The Story of “The” We take a closer look at capitalization rules, especially when applied to the smallest and busiest adjectives in English: the articles.
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