It’s Time to Perk Up Your Content Writing Game: Our Blog Can Help
From your blog to your Facebook posts, the content you write says something about your business. Our goal isn’t to wax poetic about word count and keywords, it’s to give you the tools you need to improve your writing and make the most of every word you publish. It’s about ensuring that the content you write stands out from the crowd and advances your image as an expert in your field. We update this blog often, so don’t forget to bookmark this page or—better yet—sign for our RSS feed. All the latest in content news: delivered right to your inbox!
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It’s Typo Tuesday! How Many Mistakes Can You Tolerate? When do grammar and spelling mistakes undermine the message of your professional website posts? Our Typo Tuesday analyst looks at a case study.
Perilous Punctuation: The Quotation Marks of Doom Correctly handling quotation marks is a key check of your writing ability; do it wrong, and you look like a dunce. We’re here as always to teach the rules.
Advanced Plurals: When Sticking on an -S Doesn’t Do the Job The grammatical error made most often in web content? Conflicts between singular and plural. If you’ve mastered the basics, tackle these five tough challenges!
How You Lose When You Choose to Misuse Your Words It’s called a malapropism to use exactly the wrong word when it sounds similar to the right one. It’s also called a catastrophe for your business.
Short Sentences Are Good. Long Sentences? Not So Good In a nation of people who are no longer eager to read, a long sentence that ambles to a point can scare potential clients away. Write concisely to write wisely!
Don’t Be Indiscreet With Mass Nouns and Discrete Nouns Our crotchety grammar guy looks at nouns this month, and concludes that you’re using them wrong. See if he’s right.
Nothing Compares to These Absolute Adjectives A few adjectives don’t have comparative or superlative degrees. If you try to invent one of these forms, your web content will just look silly.
Refresher Course: Comparing Adjectives Are you more eager for website success than the next guy? Or should that be “eagerer,” rather than “more eager”? Take this quick review to find out.
Synonym Styx: When Your Thesaurus Sends You to Perdition Writers rely on word lists to punch up their content. But synonyms don’t always mean what you think, and a thesaurus makes an untrustworthy ally.
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