You’re a recognized professional in your field. You possess the information and hard-won stories of experience that your prospective clients need to hear. Have you ever considered writing a book? What’s been stopping you? With a little expert guidance, you can start making that dream a reality today.
At Foster Web Marketing, our medical and legal book writing experts make it easy for you to become a published author. We provide the guidance and foundation for you to write it yourself, or you can partner with experienced writers and editors to flesh out your original ideas. Either way, we ensure that you receive professional published products with the power to attract, convert, and retain.
How Does Having a Book Help
Law Firms or Medical Practices?
Doctors, attorneys, and other highly skilled professionals are often in the difficult position of essentially selling themselves with their marketing. When the right book and the right marketing strategy come together, the results can be powerful. The book writing experts with Foster Web Marketing help doctors, lawyers, and other professionals craft books and white papers that:
Build credibility and trust
Present you as an expert and celebrity
Work with your branding and personality
Inform and educate your clients
Make you stand out from your competitors
Convert more prospects into clients
Help you build recognition as an author
We offer the final product in a convenient digital format that is easy for readers to download, or we can arrange print publishing for you, if you prefer. Once your book is ready, you can offer it for sale or—even better—start offering it as a free promotion to potential clients.
Why Write a Book and Give It Away for Free?
Although it may seem like a losing proposition, a free promotion can be a rich source of incoming business instead of outgoing cash. Offering free e-books and white papers comes with a whole host of benefits for your business, including:
People love getting something for nothing.
People are more likely to make a purchasing decision in your favor when they already trust your brand or understand how you can help.
You have the opportunity to put potential clients’ fears to rest and increase trust.
You get the chance to inform and prepare potential clients for what to expect when they walk through your door.
You create the opportunity for better buzz and more word-of-mouth referrals.
You can target your perfect clients and start helping them before they even contact you.
You offer an easy way for potential clients to feel more comfortable with you, see what you’re all about, and begin relating it to their own experiences.
How much is a perfect client worth to you? It seems counterintuitive, but one of the best ways to promote your book, convert prospective clients, and boost your business is to give away a free taste of what you really offer.
Ongoing Promotion of Attorney Books
Publishing a book isn’t the end of the conversation. Your books and offers should harmonize with your other marketing efforts and let potential clients know what to do next. After your book is complete, we can provide ongoing assistance with promoting your book, creating effective landing pages, and developing a follow-up process that keeps you on the top of your contacts’ minds.
Anyone can become an author when they partner with the right professionals, guides, and experts. Are you ready to get started? Contact Foster Web Marketing today to find out how our book writing services have you covered—from start to finish.
As part of our book writing services, we will:
- Interview you to discuss the book material
- Draft a comprehensive outline that will become the “blueprint” for your book
- Write a manuscript of approximately 30 pages
- Edit the book according to your specifications
- Proofread the final manuscript
- Deliver an amazing finished product
Want to do it yourself? That’s great! You have a tremendous grasp of specialized knowledge acquired over the years you have been practicing. We can help you develop a writing outline, polish your literary style, or even do a professional editing job on your first draft.