World of Marketing 10: From the Mind of a Mensa, A Journey

When you decide to start your own practice, you need to think of ways to differentiate yourself from your competition. The key is to know your audience, and then mold your marketing to keep your best clients engaged.

Attorney Dave Frees believes real wealth comes from retaining relationships and valuing them. He spent time working for a firm in Philadelphia after law school, and he realized what kinds of things would work for him when he started his own. Tom and Dave discuss how direct mail, videos, and nurturing your list can lead to your success.

Dave’s Business Black Ops trains professionals to transform their businesses using military and civilian forces tools. Find out how you can use some of his tactics to do that for your practice.


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We’ve been crafting custom websites and strategic marketing plans since Al Gore invented the Internet, we got that part covered; we also know that the only way for our clients to succeed is if we work together as a TEAM to address the following goals:

Attract the right people to your website.
Convert website visitors into leads and ultimately clients, patients, or customers.
Retain the interest of past and future patients, clients, or customers.