Is your law office not attracting clients in your geographical area? Or is your office being contacted by the wrong type of clientele? Maybe it’s time to consider changing some of your website content to attract the right clients. Watch this video as Foster Web Marketing professionals discuss ways to improve your local search traffic.
If you are like many people, you may feel overwhelmed learning about website marketing strategies and how to get local search traffic to contact you. One suggestion that we give our clients is to make a list of about eight to twelve cities and counties that your business is located in, or that you want to target. Then, you should write several pieces of content highlighting one city or county at a time. You will want to market each piece of content you write to one of the cities on your list so that you can reach a variety of people from different towns and cities. By writing on news in a specific area, or providing advice for residents in the areas you want business from, it should improve your local search traffic faster.
When content is very specific and reaches a niche, such as a small city, you should see positive results. To improve your online marketing efforts, call Foster Web Marketing today at 888-886-0939.