The Art & Science of Web Design

One thing that’s clearly true to life is that we learn as we go. Twenty years ago, both Tom and Chris were coding websites in Dreamweaver. Now, in this era of web marketing, they both weave dreams in new ways. What they’ve learned for sure is that web marketing isn’t as simple as building a website and calling it a day. There is an art and a science to it, and it requires continuous effort that should not be ignored. 

The key to your success is making things easy for you. That’s a goal Tom and Chris share, and it’s something they’ve learned over years of experience. 

That’s also why DSS was built by Tom’s own hands, but has been extensively refined to adapt to the internet today. Learn more about what DSS can do for you here.


0:00 Introduction

1:50 Humble Beginnings

5:07 The Art & Science of Web Design

9:54 Allowing You to Be the Quarterback

15:32 The Ever-Changing Landscape of Websites

18:40 Work-Life Balance

Are You A Lawyer Or podiatrist Who Needs To Get More Clients?

If you've been trying to get more leads, more clients or patients, and you're not sure how to get there, Foster Web Marketing is here to help. Contact us online or call our office directly at 866.497.6199 to schedule your free consultation. We have been helping clients throughout the United States and internationally since 1998 and are confident we can help you not only reach, but exceed your goals.

Tom Foster
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Founder|Owner, Speaker, Creator of DSS, World of Marketing Podcast Host, EOS Implementor

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    Alexandria, VA 22314
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Dynamic Self-Syndication(DSS)
  • Website
  • Integration
  • CMS
  • CRM
  • Reputation
  • Local Listing
  • Lead
We Don't Deal in B.S. Instead, We Provide Real Solutions!
DSS is a smarter way to market law firms, medical practices, and other service businesses. No sugar coating here: we give you real business solutions that are focused on bringing you more clients or patients. You’ll get a beautifully designed, device-responsive website, but that’s only the beginning of what you’ll get from us.
Customer Relationship Management
DSS CRM allows you to create and send automated follow-up email campaigns, newsletters, and email blasts to your contacts.
Content Management System (CMS)
DSS CMS is an easy-to-use website management system that allows you to update your website content and layout.
FWM covers your marketing bases, but we’re always integrating with additional helpful software solutions, including Ngage Chat, Captorra, Infusionsoft, and more.
Website Tracking & Reporting
DSS gives you insight into your website’s traffic, top-performing pages, and pages that need some help.
Reputation Management
DSS Reputation Management monitors the web for reviews and mentions of your business and helps you create automated ways to generate new reviews.
Local Listing Management
DSS Local Listing Builder syncs with over 40 local listing websites, including the 4 major data aggregators, to make sure your business information is as consistent as possible across the web.
Lead Tracking & Reporting
DSS tells you where, when, and how your leads are coming to you.
Social Media Management
DSS Social Media Management allows you to schedule and monitor social media posts for your business.