Is it really possible to have too many videos on your attorney website? Maybe. But a more honest answer is that it’s not really about the number of videos you create or feature on your website—it’s about how you choose to handle those videos and present them to your audience.
If you love making videos and love the positive impact they have on your attorney website traffic, then making a ton of videos isn’t necessarily a bad thing. There is really no hard limit to how many videos you can feature on your site. However, if you have more than a few, you’ll need to put in a little extra work to make sure that potential clients are watching your videos and that your video marketing investment is paying off.
Here are a few tips for handling the presentation of numerous lawyer videos:
- Relevant, unique content. Make sure you’re not making the same video over and over—potential clients won’t watch your videos if you don’t have anything new to say.
- Presentation really matters. Don’t overwhelm visitors with a bunch of embedded videos. Take the time to create, organize, and professionally present your videos. Add relevant videos to your written content, and consider creating a YouTube channel.
- Letting people know about your video library. Although some people may find your video library by searching, many people prefer to watch videos that are recommended through social media sites. Let potential clients know about your video by getting involved with YouTube, Facebook, Twitter, etc.
If you’re ready to start creating and promoting relevant lawyer videos that attract potential clients, the lawyer video marketing team at Foster Web Marketing is ready to help. Get started today by giving us a call at 1-888-886-0939 or filling out the convenient online contact form on this page to learn more!