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Watch and read what law firms, solo attorneys, and other professionals say about our website design services, web marketing, web video services, and customer support. If you prefer, contact us and we’ll arrange for you to speak with one of our clients directly.
Success in Seattle This time last year Chris and I were using FindLaw to manage our firm’s website. We were with FindLaw for more than three years and it was a constant uphill battle. Their website management tool was very difficult to use; it would take the account management team months to make simple changes to our site; they offered no real SEO support; our website was periodically down; there was constant turnover in our account management team; it was difficult to get a customer support representative on the phone; and it was very, very expensive. I would email them lists of software bugs and errors, feature requests, and wish lists that always seemed to go into a black hole. For most of the time that we were FindLaw customers, I was still working at Microsoft running marketing for the U.S. Services Division. On numerous occasions I offered to connect the FindLaw development team to groups at Microsoft that could help them and they ignored the offer. I later found out that they didn’t develop the software themselves but bought the tool from another software company and thus had no control over fixing the software or adding features. By the time that I decided to come help Chris manage and grow the firm I was completely fed up with FindLaw. We met Tom Foster last June. I was instantly impressed. He was giving a presentation on Web 2.0 and he seemed to be really putting into practice the concepts that I knew about from my high-tech days—things that had flown over the heads of the FindLaw guys. And he helped to put many things into a practical usable perspective for me. I learned a great deal from Tom. But I was still gun shy from my experience with FindLaw. I was afraid to move our site to Foster Web Marketing. I was afraid to give up control again. So I spent several months trying to manage our website on my own using Microsoft FrontPage. But I just couldn’t shake the feeling that the Foster web management tool and the Foster team was somehow different. So I began talking to Tom and Ken. We moved our site to Foster Web Marketing in mid-December. When you move your website there always an initial dip which can be scary. But within several months we saw a 68% increase in our web traffic (from Dec ’07 to April ’08). And our website placement in Google search results began to creep up higher and higher until we now show up in the top 4 search results for most of the search terms that we track. But what is just as important (and probably a huge contributing factor to our success) has been the relationship that we have with the Foster team. They welcome feedback about the DSS tool. In fact, they are proactive about asking for feedback from customers. They quickly return calls or emails about support issues or my silly questions. They offer educational opportunities to help customers successfully use the DSS and understand critical Web 2.0 and SEO concepts. They truly understand that their success as a company is directly tied the success of their customers. They know that collaboration is key. We couldn’t be more pleased about our decision to work with Foster Web Marketing and we are happy to be an active member of the DSS user community. – Chris & Mischelle Davis www.injurytriallawyer.com Seattle, WADavis Law Group
I Trust Foster Web Marketing When I joined Foster Web Marketing, my goal as a solo DUI and reckless driving lawyer in Richmond, Virginia was to gross $200,000 in a year. I actually wrote that number down in an exercise in a time management book by marketing guru Dan Kennedy. I also wrote that $200,000 number down while writing down my goals for 2006. Last year, in a recession, I grossed in excess of $450,000 while reducing the number of hours I worked to just over 30 hours/week. In 2009, I am on pace to gross around half a million dollars, have worked 0 weekends and averaged four days in the office per week while running my law practice and a lawyer marketing program. My wife and I just purchased and are building a dream second home in the beautiful mountains of Wintergreen, Virginia. Our children, who are 8 and 4, already have their college education paid in advance. My website has dominated the search engine results for my practice areas for several years now. The Foster Web Marketing team has also taught me the skills to remain dominant for as long as I desire. In addition to the unmatched and awesome talent that the Foster Web Marketing Team possesses, the quality that is equally important to me is TRUST. I absolutely know that the Foster Web team is dedicated to delivering not just good results, not just a positive return on my investment, but to constantly blow me away with the results they deliver. That being said, my advice is simple. When Tom Foster says jump, I say, "How high?" Thus in 2009, even though my results were already great, Tom offered his "SWAT conversion program" to turn more website visitors into clients. I signed on without hesitation. The results, as usual, have been off the charts. I have gone from under 10 requests a month for my consumer guide for reckless driving/speeding to 62 requests in May and 76 requests in June 2009. My website already has convinced hundreds of clients per year that I am the best choice for their case before they have even spoken to me! Thank you, Tom Foster, and all of my friends and partners in success at Foster Web Marketing. — Bob Battle BobBattleLaw.com Richmond, VirginiaBob Battle
For Attorney Charles E. Boyk, results speak for themselves. Attorney Boyk sought the help of Foster Web Marketing when he wanted to increase the online marketing presence of his law firm. Through the help of Foster, he is now ranked on page one of Google for almost every search term that is applicable to his practice. Any Ohio resident searching online for a personal injury attorney will inevitably come across the dynamic and engaging website for the Law Office of Charles E. Boyk. This type of exposure directly correlates to high quality leads and an abundance of new clients. Attorney Boyk contacted Foster asking for results, and results are what he received. Ranking on the first page of search results for the most popular search engine in the world is the gold standard for any law firm marketing strategy. Attorney Boyk ranks on page one not just for one or two search terms; instead, his firm is present for nearly any type of search term that is in any way applicable to his legal practice. He is impressed with Foster Web marketing for more reasons than just these excellent results, however. Foster was able to deliver on its promises while providing a true personal connection with clients, prompt responsiveness, and excellent service. The outcome is clear: Foster Web Marketing delivers law firms a strong and optimized online presence that directly correlates to new, high-quality leads. These leads are then converted to new clients for the firm as a result of the marketing tools that Foster Web Marketing provides. Want to learn more about how successful Internet marketing can deliver impressive results for your practice? We encourage you to view our free report, Explode Your Practice Through Internet Marketing today, and contact us for more information.Charles Boyk
Prior to joining Foster Web Marketing, Bob had his law firm's website with another company. After being with this company for some time, Bob noticed that his rankings on the search engines had taken a nosedive. Even more disturbing was the fact that Bob recommended a friend who practiced in the same area and did the same type of law who was getting very good results from this company. When Bob asked his webmaster about the discrepancy, the webmaster responded that he had been trying something different for his newer clients that was working very well and had not bothered to institute this for the clients who had been with them for a longer time! As Battle recounts, "So much for loyalty and sayonara to that webmaster." Right off the bat, Bob Battle was impressed with Tom Foster's knowledge of search engine optimization and his drive to be the best. Also, by doing an independent search of Tom's existing clients at that time—such as Ben Glass—Bob was able to see that Tom was telling the truth about his ability to drive clients to the top of the search engine results lists. By the beginning of 2007, BobBattleLaw.com began dominating the search engine results for all the Richmond area jurisdictions under Google searches for "DUI lawyer" or "reckless driving speeding lawyer." Battle recalls, "Given the experience I had with my previous webmaster that led me to Tom Foster, I consider myself to be an extremely demanding client. Despite this predisposition, Tom Foster far exceeded my expectations and I was thrilled at how rapidly I began to get tremendous results for all relevant search terms in my practice." Today, Bob Battle counts himself as a "raging fan" of Tom Foster and Foster Web Marketing. In fact, when Battle—who has moonlighted as a professional comedian for over 20 years—was asked by Foster Web Marketing whether he wanted the Basic, Pro, or Premium Web Content Package, Battle responded: "I'll take the Plutonium level!" Given his background as a professional actor and comedian, Bob Battle is one of the first lawyers in the country to recognize the value of video on a website. Bob even had uploaded a homemade video on his previous website before switching to Foster Web Marketing. When Tom Foster announced that he had secured the services of the amazingly talented videographer Jim Folliard in a joint venture to provide video for Foster Web Marketing clients, Bob Battle jumped at the opportunity. When other lawyers are contemplating making the switch to Foster Web Marketing, one of their biggest questions is whether someone can put a number on how much more money comes into their practice as a result of having a top-ranked website. Without hesitation, Bob Battle likes to tell the story of coming back from his initial Great Legal Marketing seminar and reading a book by Dan Kennedy which had an exercise requiring the reader to write down how much money they hope to gross in a year. Energized and pumped after attending the seminar, Bob chose a number that was $50,000 higher than any year he had grossed in his first 20 years of practicing law. Bob came nowhere near that number because he wound up making $250,000 more than he had made in any previous year of practicing law! And what about the recession year of 2008? "Because of the great positioning my website gets in the search engines and the fact that most people who see the outstanding design and content on my website decide to hire me before I even speak with them, I have chosen not to participate in the recession of 2008," quips Battle. "In fact, 2008 was once again my most successful year ever, and that is not even including the additional income I make from the DUI Marketing Success System. Because of my position as a coach of other lawyers and someone who is honest and will always give a no-B.S. answer, I speak with a lot of lawyers who tell me that they are not sure whether they can afford a website with Foster Web Marketing. My answer is always the same. I tell them they can't afford not to invest their money with Foster Web Marketing. In fact, it should be priority number one with any lawyer's marketing budget."Bob Battle
To me, what's great about Foster Web Marketing is that they have great people who understand search engine optimization and programming for the web. And they are building a tool just to do that. They're big enough, and powerful enough to have a lot of information on best practices and what you should be doing on the web but they're small enough to give you tons of personal attention. You're not going to get that with a FindLaw or Martindale-Hubbell website because they are just too big. When we had a FindLaw site, we were just another small law firm to them and it was really hard to get the customer service. For me, Foster Web Marketing is just the right size. They give us the technical expertise that we want. When we have real issues or things we want to accomplish, we go to them and they work with us, their designers work with us. They've added new features for us before. I love that, practically speaking, it's like having our own web services team right in our office...they are like an extension of us. We would never get that with FindLaw. – Mischelle Davis Davis Law Group www.InjuryTrialLawyer.comMischelle Davis
Scott Ray is a successful attorney because he truly “gets it.” What does this mean? Scott understands that in order to earn the trust of clients, you must first give them what they need. When a client finds the information that they are looking for, they also find the attorney that they want to turn to for help. Giving clients what they want is not as simple as choosing one form of law firm marketing and running with it. Having a dynamic, informative website is important. However, it is equally as important that the website point potential clients in the direction of other forms of valuable information as well. Attorney Scott Ray gets that. His website offers visitors a free book to download at no charge. It also provides a wealth of vital information about all aspects of car accident cases, nursing home abuse matters, auto fraud, and dealing with insurances companies who operate in bad faith. This information answers all of the questions that are front and center on the minds of his target client group. By giving visitors to his website the answers that they need, Scott gains new clients in return. In order to maximize the success of your legal marketing efforts, each aspect of your marketing strategy must be effectively integrated. Your website should be the hub of your marketing. The team at Foster Web Marketing has all of the skills to create a website that draws in the potential clients that you are looking for. Want to learn more about how your existing website could be improved? We encourage you to sign up for a free marketing and website analysis today. Fill out our questionnaire and receive a complimentary, comprehensive overview of the strengths and weaknesses of your website. Scott Ray, Scott Ray Law Firm http://www.lawtonlawyer.com/Scott Ray, Scott Ray Law Firm
I would like to take this moment to express my deep appreciation and gratitude for your company. I have already begun receiving high compliments on the quality of the new website that is now up and running for the firm. The entire experience has been flawless. Chad Foster spent as much time with me as I desired, to help me understand what the company offers and the process involved. I then was able to communicate with Danielle Ruderman, the project manager, and I greatly appreciate the list of to-do’s both by Foster Web Marketing and by me in order to keep at the task of constructing a great website. I also am impressed with the quality of writing from the company’s skilled writing staff. The artwork and arrangement of the main homepage showed that the company was really listening quite well to the things I had in mind in terms of what I wanted a website to look like and how I wanted it to perform. Once the site was up and running, I had yet additional contact with the company and training how to operate the website and update content by myself. At each phase of construction and even after launching the website I have consistently received from everyone at Foster Web Marketing careful attention and positive energy. I was very well understood. My concerns and goals were attended to throughout the process. The bottom line: I’m very pleased to let people know that they should visit the website; and, even sweeter, current and former clients are saying it's awesome! I’m very satisfied. Thank you so much! Charles Powell Vermont Injury Attorney www.ForTheInjured.net Charles' site is loaded with helpful information and answers to the questions that he often hears from prospective clients. We encourage you to take a look and see what you think! If you are interested in a great looking website that has the power to generate cases for your firm, download our free book 5 Biggest Mistakes 99% of Lawyers Make or contact us for more information.Charles Powell
After researching the competition, we chose Foster Web Marketing to develop our first website. It is clear we made the correct choice. Tom provides an arsenal to attack the web to gain rank and credibility. Once we began using the tools at our disposal we quickly saw quality results. Tom's team continues to impress us with their responsiveness and intelligent approach to an ever changing market. We look forward to a continued successful partnership. – Matthew L. White Franklin Gray & White PSC www.grayandwhitelaw.com Interested in joining Foster Web Marketing's community of successful lawyers and professionals? Order a copy of Tom Foster's book, Explode Your Practice Through Internet Marketing: A How-To Guide for Attorneys, or contact us.Matt White
Having a Top Rank Website Is Worth It The "holy grail" of Killer Website Marketing for Attorneys is first page of the search engines in the search terms you want to be found for—or so they tell us. Is it worth the effort and expense? My small firm practice in a remote corner of North America may be a good test case for hype. Newfoundland and Labrador is a mainly island jurisdiction and relatively rural, with a population base of 500,000. Think parts of Alaska or West Virginia. Our reliable revenue stream comes from motor vehicle and malpractice cases, which enable forays into consumer class actions. My earlier site was passive and ignored. My Foster Web Marketing site is not. With the assistance of Ken Pearce and Gretchen Upright, the new site was up and running in mid-June 2008. For search terms like "Newfoundland injury lawyer," it vaulted from obscurity to first page of Google and other search engines within days of launch. Warning: the following statistics (courtesy Google analytics) may appear puny to those with websites in sophisticated, tech-savvy urban areas. But 8% of my hits are from dial-up modems! In July, the first full month of operation, all traffic generated 464 visits and in November, 1,134 visits, with 3,794 visits for the six months to date of writing. That's nearly 4,000 contacts with the world that my firm did not have in the previous six months. The main purpose of having a website (or so I suppose) is to convert hits into clients, either now or later. Six month result: of 58 cases accepted by my firm, three originated from the website. Or I should say, reported to my staff that they originated from the website, because that's the way I have been collecting the data and the clients aren't asked if the site was a secondary source, we just record their top-of-mind response (needs improvement, I know). We received 363 book orders in the same period, 137 from my firm site or its cousin NewfoundlandInjuryBook.com, and 226 by telephone. What do I make of this? Well, in a small island jurisdiction, people know each other. Twenty-one percent of the terms used to find my site contain the words "Ches Crosbie" either alone or in combination with other terms. As well, prospects could be doing secondary "research" before making up their minds. I tend to think the site has generated more than the three self-reporters, but if it hasn't, is it worth the effort and expense? Well, at our average net profit per case, yes the site is paying for itself. That's the short-term analysis. But—as Ben Glass might argue—a comparison of the cost of the website (including the value of my time blogging and keeping it current) with average fees of cases generated is too narrow a standard of evaluation. There is value in adding those clients to a herd of fans. There is value as well in capturing the contact information of the hundreds of people who have ordered books, and in staying in front of them by monthly mailings. That's the long-term view. So yes, having a top rank website is worth it, even in a technology-constrained market environment where people know each other, provided your web presence is an integrated component of a marketing system with a unique selling proposition, which trades valuable free information for consumer contacts and does regular follow up to stay in front of the herd in an interesting way. Magic bullet, no; essential pillar of an integrated marketing strategy, yes. Ches Crosbie is leading a new generation of law firms in small markets that are making it big. The right strategy on the web can lead to more and better cases. But where do most firms go wrong? Find out in Tom Foster's free book 5 Mistakes 99% of Lawyers Make With Their Attorney Websites or give us a call at 888-886-0939.Ches Crosbie
By staying ahead of the technology curve, and anticipating their clients' business needs, FWM continues to get results for our clients.
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