Originally intended to allow hipsters to show off all the dive bars and ironic cat shows they frequented, Facebook 'Nearby' is now a great tool for businesses. The app has been expanded, allowing Facebook users to search for local businesses right on the social network.
Now, mobile users can search using the name of a business or a category, such as bar, grocery store, or law firm. This is a powerful tool for all businesses, and can allow your practice to:
- Show up on the map displayed on Facebook
- Become more visible to Facebook users
- Get good reviews and ratings
- Be more easily contacted
Don't Have a Facebook Business Page? Get One
If you are still resisting creating a Facebook business page for your law firm, it's time to take the plunge. Your firm won't reap the benefits of Facebook 'Nearby' if you don't have one. And no, your personal page won't come up for users. You must create a separate account. No business page = no 'Nearby' benefits. It's as simple as that.
To help ensure that your law firm is found by Facebook users and others in search of an attorney in your area, call 888.886.0939. We have social media for lawyers down, and work hard to stay ahead of each and every trend. Get social media right—call today.