Consider these pages “landing” pages. This means that these pages are going to generate the most traffic on your website because they are the pages that users “land” on when they search for information. If you have used useful keywords and phrases within your web content, then a search engine will bring up your homepage and your practice page if it is specific to the search. So, more than likely, the first page a browser clicks on is either your homepage or practice page.
On these pages, include an overview of your practice, and focus on the user – do not go into detail about you, your accolades, or your practice. Keep it brief, and let the spotlight be on the reader and their possible concerns. Also, make sure to have your contact information on each of these pages along with a call to action. If there is not a next step for the user to take, then you have just lost yourself a contact and potential client.
Web content for attorneys is not an easy task. With a large team of designers, writers, editors, SEO experts, coders, video experts, and marketers, we can help you with just about any aspect of your web marketing campaign. To learn more about our services, including content writing, use the following information to contact us: Visit http://www.fosterwebmarketing.com/contact.cfm, or call 888-886-0939.