Each concept is a step in the lifecycle of a client. First you need to attract people to your law firm or medical practice, then you need to convert them to contact you or get something from you and finally, you need to find ways to sustain brand awareness and retain them as a client of your firm.
So, how do you actually do all of this? Stick with us and we'll help you build your firm in ways you never thought were possible.
We’ve been crafting custom websites and strategic marketing plans since Al Gore invented the Internet, we got that part covered; we also know that the only way for our clients to succeed is if we work together as a TEAM to address the following goals:
It's not just about looking pretty; all the pages in your website need to provide the right kind of information, delivered in an efficient and effective way. Your website needs to build trust, generate qualified leads, answer pressing questions, establish your brand, follow current best Internet practices, and above all, your website needs to generate more profitable cases and clients.
On average, you have about 10 seconds to make an impression before a user will leave your site if nothing hooks him. Good design DOES make a difference. I encourage you to check out how our clients are getting more leads and more conversion as a result of their website redesign.
We worked with Dr. Thomajan’s vision to create a beautiful website. By providing customized modules to feature the most useful patient tools, Austin Foot and Ankle has been able to dominate the highly competitive market in their area.
Coastal Podiatry Associates is the largest surgically trained and board certified podiatry group in Eastern South Carolina. By providing tons of website content about nonsurgical treatment plans, prospective patients feel at ease seeking medical attention because they know they have a range of care options. They’ve been able to maintain a leading advantage in their area by highlighting this information on their site.
Our client, Hupy and Abraham, knows the value of a well-designed website. By upgrading their website routinely, Michael Hupy and Jason Abraham have been able to maintain their status as one of the best-rated firms in the nation. The newest site design has led to drastic improvements in engagement:
Keller & Keller update their website routinely in order to provide the best possible user experience. By keeping the branding and imagery consistent, the website can evolve while maintaining ease-of use. The improved user interface has an excellent impact on overall website performance:
An excellent user experience will leave users with a favorable impression of your brand, and how it compares to others. Conversely, a poor user experience—or even just a neutral experience—will leave users with an unfavorable impression of your brand. The best performing websites are the ones that adapt to dynamic Internet marketing methods and stay on the cutting edge. Want to know what kind of UX your website is providing? Find out with a one-on-one design consultation today!
“8 in 10 of consumers would stop engaging with content that doesn't display well on their device.” –Adobe
An excellent user experience will leave users with a favorable impression of your brand, and how it compares to others. Conversely, a poor user experience—or even just a neutral experience—will leave users with an unfavorable impression of your brand. The best performing websites are the ones that adapt to dynamic Internet marketing methods and stay on the cutting edge. Want to know what kind of UX your website is providing? Find out with a one-on-one design consultation today!
“8 in 10 of consumers would stop engaging with content that doesn't display well on their device.” –Adobe
It’s so easy—get $100 for every lawyer or doctor referral that becomes a client!
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The idea of undertaking all of these steps to attract, convert, and retain your ideal clients may seem a bit overwhelming and possibly even unrealistic for your practice. Who has that many hours in the day?
We do.
Not having time to market your business not a good excuse to let it completely fall by the wayside. When you work with Foster Web Marketing, we can jump right in as much or as little as you want. We will get your amazing website up and running, develop a rock-solid marketing services plan, and set you up for success when it comes to retaining clients.
We think our marketing philosophy is the best in the business and we want to show you firsthand how it can change your entire law firm for the better. Call us today at 888-886-0939 to discuss your law firm or medical practice marketing needs.
Foster Web Marketing offers a full website analysis for law firms looking to work with a true marketing partner.
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And it can easily be accomplished by:
Hundreds of Foster Web Marketing attorneys, doctors, and other professionals know that a successful marketing solution takes time, money, and commitment. All of these ingredients must be present for your firm to be successful.
People don’t work with companies; they work with people. That’s why each of our team members go through a serious vetting process. Experience isn’t our number one requirement; personality, drive, and a passion for being a positive influence on the world are the qualities we demand from our employees. We know how to teach this stuff, so we focus on finding the right people—not just people with the right employment background. The greatest part about working with Foster Web Marketing is working with some of the most fun, interesting, and passionate people you will ever encounter—because don’t you want to surround yourself with people who you actually enjoy talking to?
Succeeding online means rolling up your sleeves and getting to work. Partnering with our experts helps you make it happen, even if it isn't necessarily fast, cheap, or easy. From designing your perfect website to tracking your social media traffic, we provide the tools you need to grow your practice and maintain that growth. We build our services around you, your personality, your brand, your needs, and your perfect client. Our whole-system approach keeps your practice growing, strong and healthy, while you also learn and grow. We know first-hand that success is a journey and a mission. We help you do it all.
Attract the right types of visitors who have the potential to turn into a client or refer other clients in the future.
Once you have attracted the right kinds of visitors you need to have a conversion focused experienced that allows visitors to easily convert to a lead on your website.
Follow-up sequences, and ongoing communications will help turn a single potential client into a stronger referral network.
Refer them to us, and if they become a client, we’ll pay you $100
I’m Ready to Refer
Have a breaking news piece, special announcement, or new topic you'd like to discuss in one or two videos? You can purchase custom voiceover or green screen videos starting at $350/video.
Please note, it's important to know what you really need before you decide on the video package that's right for you. We want you to get real value out of your video shoot, so we will work with you to provide a video analysis; this will tell us which video types your ideal clients are looking for so we can provide the most effective package. The costs indicated here are subject to change depending on your needs, but factor in custom video design and fully-produced videos that are optimized and loaded to your website (FWM clients) or to YouTube (non-FWM clients).
Purchase A La Carte VideosHave a breaking news piece, special announcement, or new topic you'd like to discuss in one or two videos? You can purchase custom voiceover or green screen videos starting at $350/video.
Please note, it's important to know what you really need before you decide on the video package that's right for you. We want you to get real value out of your video shoot, so we will work with you to provide a video analysis; this will tell us which video types your ideal clients are looking for so we can provide the most effective package. The costs indicated here are subject to change depending on your needs, but factor in custom video design and fully-produced videos that are optimized and loaded to your website (FWM clients) or to YouTube (non-FWM clients).
Purchase A La Carte Videos
Ask about setting up your own green screen studio while we are on site. We will train you to use it correctly, shoot, edit, and produce your own videos!
Purchase On Location Video Package
Ask about setting up your own green screen studio while we are on site. We will train you to use it correctly, shoot, edit, and produce your own videos!
Purchase On Location Video Package
No sugar coating here: we give you the real deal on your Internet marketing. You’ll get a device responsive, beautifully designed website, but that is only the beginning of what you will get from us...
We realize how difficult it can be to run a business. You’ve got people to manage, clients to think about, and an area of expertise to practice. Marketing is not easy and the Internet is always changing, so it can be incredibly challenging to stay on top of the best practices and implement them effectively.
Foster Web Marketing is not for everyone, and we don’t work with everyone who requests our services. All prospective clients are prescreened; we work only with firms that are serious and committed to their success. If this sounds like you, and you’re ready to get the success you went to school for, then contact us today at 800-866-0939 to find out how our record of success can become yours.
There are many ways accomplish YOUR GOALS, we can either teach you how to implement effective, integrated marketing strategies so you and your own team can do it yourselves, in-house, OR we can do it for you with our U.S.-based, talented, experienced, and wizened digital strategists.
If your business does not fall into the categories outline above we may not be the best choice for you. However, as we said before, every client is different, so if your business doesn’t match up with the avatars above feel free to contact us and maybe we can point you in the right direction.
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