It’s Time to Perk Up Your Content Writing Game: Our Blog Can Help
From your blog to your Facebook posts, the content you write says something about your business. Our goal isn’t to wax poetic about word count and keywords, it’s to give you the tools you need to improve your writing and make the most of every word you publish. It’s about ensuring that the content you write stands out from the crowd and advances your image as an expert in your field. We update this blog often, so don’t forget to bookmark this page or—better yet—sign for our RSS feed. All the latest in content news: delivered right to your inbox!
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Touchstones of Client-Centered Content A routine of writing for your website can produce routine, humdrum content. Learn to avoid writer’s fatigue and focus on your best customers’ needs.
Wondering What Content Curation Is? Wonder No Longer! What's the big fuss over content curation? We tell you what it is and exactly how you can use it to improve your image and boost conversion.
Slash Friction Our cranky grammarian starts a new series about troublesome punctuation. His first target: the solidus, also known as the stroke, slash, oblique, or virgule.
Latin, Not Jargon, May Drive Clients From Your Website Professionals worry that technical vocabulary can drive away potential customers. Instead, they should worry about Latin terms and the attitudes they represent.
From Audits to Apostrophes: April Content Tips and Tricks In our April content roundup, we review the biggest content marketing and strategy changes—from redesigned Google SERPs to the best social media posting times.
Why Do Readers Think Your Website Is a Nigerian Scam? Will your readers have confidence in your website, or will they think it is an elaborate con game? How you use idioms can be the critical factor.
An Easy Way to Guarantee Your Clients Never Trust You A professional services website is all about building trust, but you can throw away all that goodwill with one ill-considered post. Avoid that horrible error.
Can You Convince Clients You Know the Difference Between One and Two? Grammar counts for a lot for your professional website. That means you must be adept at grammatical issues. Here, we discuss singular and plural words.
What the Greengrocer’s Apostrophe Means for Your Website Our cranky grammarian discusses how misunderstanding the difference between plurals and possessives can drive business from your website.
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