It’s Time to Perk Up Your Content Writing Game: Our Blog Can Help
From your blog to your Facebook posts, the content you write says something about your business. Our goal isn’t to wax poetic about word count and keywords, it’s to give you the tools you need to improve your writing and make the most of every word you publish. It’s about ensuring that the content you write stands out from the crowd and advances your image as an expert in your field. We update this blog often, so don’t forget to bookmark this page or—better yet—sign for our RSS feed. All the latest in content news: delivered right to your inbox!
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How to Use Technical Language in Your Web Marketing Campaign Do you use a lot of industry jargon in your marketing materials without explaining what it means? Discover how to speak in a way your clients will understand.
What You Can Learn About Breaking News From Damian Mallard Damian Mallard covered a breaking news story that forever changed the lives of abuse victims. This is his story.
November’s Bounty of Web Content Usage Mistakes We revisit the topic of usage errors in professional web content. It turns out that, over the last year, writers haven’t stopped making mistakes.
Capital Letters Do NOT Help Your Website Rank Unlike other fine points of grammar, the rules for capitalization are widely understood and easy to apply. So why does everybody get them wrong?
Would You Buy a Second-Hand Hyperlink From This Guy? Your email messages represent your professional image—your brand—and your ability to communicate. See what happens when you fail on every imaginable level.
Adverbs: What Your Fourth Grade Teacher Never Told You Adverbs are a little more versatile than you have been led to believe. Here, we look at how using sentence adverbs can enliven your content writing.
Brevity Is Not the Soul of Wit—Content Length Matters Fluff pieces may be easy to write, but they aren’t enough to sustain your clients. See why committing to longer articles is better for you and your practice.
Busy, Busy Business Buzzwords Make Your Site Go Bust You will recall that we have advised avoiding medical and legal jargon on your website. Business-school jargon is just as bad. Bid those buzzwords begone!
In a Subjunctive Mood Content writing requires you understand how the subjunctive mood in English expresses thoughts that are wishful, willful, or factually not true.
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- Posted on 05/08/2018Keywords You Should Avoid in Content Writing
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