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Google AdWords Writing Tips for Law Firms: Include a Call to ActionWhen writing effective Google AdWords copy for your attorney website ad, be sure to include a call to action in the two lines of description under the headline.Date: 07/23/2012 Category: Conversion Marketing (Digital Ads)
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Seven Tips for Writing Successful Google AdWords Copy for Your Lawyer WebsiteGoogle AdWords can be expensive – which means it is extremely important for you to have the best, most effectively written copy possible for your attorney ads.Date: 07/21/2012 Category: Conversion Marketing (Digital Ads)
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Attorney Website Marketing: The Big Advantages of Organic Link BuildingOrganic link building has a number of advantages over paid link building and link-building partnerships. Learn more from an attorney marketing expert.Date: 07/15/2012 Category: Marketing Services
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Earnings Statement As Required By LawAccording to the Federal Trade Commission (FTC), we must disclose upfront that any income testimonials, projections, calculations or estimations...Date: 06/18/2012 Category: Marketing Services
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Attorney PPC Advertising Benefits: Fast Results From Your CampaignOne of the biggest benefits of an attorney pay-per-click advertising campaign is that you can get immediate traffic and fast results.Date: 06/07/2012 Category: Conversion Marketing (Digital Ads)
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Four Benefits of Pay-Per-Click Advertising for AttorneysThe attorney PPC marketing team at Foster Consulting, Inc. shares four big benefits of using pay-per-click advertising to get new clients for your law firm.Date: 06/06/2012 Category: Conversion Marketing (Digital Ads)
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Lawyer Web Content: The Best Attorney Web Page Length?The legal content specialists at Foster Consulting, Inc. share pointers on choosing the right word length for your attorney blog posts and legal articles.Date: 05/30/2012 Category: Content Writing
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Avoid Design Blunders: Say No to Big Blocks of TextThere are some attorney website design choices that will never be good ones. At the top of the list? Long, hard to read blocks of text with no breaks.Date: 05/13/2012 Category: Content Writing
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Do Grammar and Spelling Affect My Search Rankings?While spelling and grammar are not factors in how most search engines rank pages, quality writing is still very important to building an effective website.Date: 10/24/2011 Category: Content Writing
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How to Use Seasonal Events to Your Advantage in Your Attorney MarketingWriting attorney website content that links legal issues with approaching events and holidays will make your site more relevant and interesting to readers.Date: 10/14/2011 Category: Content Writing
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Video: The Best Tool to Reduce the Bounce Rate on Attorney WebsitesA relevant and high-quality web video can help engage readers, improve your search engine ranking and lower your attorney website bounce rate.Date: 09/28/2011 Category: Video Production
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How To Successfully Use Link Tagging In Your Offline Direct Mail MarketingLearn how to successfully tag links in your offline direct mail marketing pieces (such as hardcopy newsletters) from a web marketing expert.Date: 09/27/2011 Category: General