It’s Time to Perk Up Your Content Writing Game: Our Blog Can Help
From your blog to your Facebook posts, the content you write says something about your business. Our goal isn’t to wax poetic about word count and keywords, it’s to give you the tools you need to improve your writing and make the most of every word you publish. It’s about ensuring that the content you write stands out from the crowd and advances your image as an expert in your field. We update this blog often, so don’t forget to bookmark this page or—better yet—sign for our RSS feed. All the latest in content news: delivered right to your inbox!
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Don’t Forget Your Calls to Action Calls to action increase conversion and help potential clients understand what to do next. Find out how to write better CTAs for your law firm.
Essential Email Tips Business emails need a more sophisticated approach than you would use when texting a friend about lunch. Learn these tips for more effective communications.
Advanced Verb Errors Lazy attention to helper verbs and principal parts can result in verb forms that defy the rules of grammar. We teach grammar for content writers here.
Use a Variety of Tenses When Writing Marketing Content Too many content writers limit their verbs to the present tense. See how using the full spectrum of tenses can make your writing vivid and persuasive.
A Miscellany of Missing, Misused, and Misplaced Commas The title of a Christmas carol becomes a springboard to discussing how commas can go astray. Content writers for online businesses, please take note.
How Popular Slang and Buzzwords Weaken Your Website Writing Just as (proverbially) clothes make the man, word choice defines the writer. Please avoid these trendy words and phrases that only sully your work.
How to Write Attorney Bios The biographical content you use on your website should be more than a headshot and resume. Find out how to write attorney bios that convert potential clients.
The Arguments Your Website Writing Must Sustain There’s a reason why we endorse informative content for your website: while you’re educating your readers, you’re earning their trust. Learn how it works here.
How to Choose Topics for Online Content Your online content plays a huge part in attracting new clients and keeping current clients engaged. But what are you supposed to write about?
Effective Writing Depends on These Three Uses of the Comma Understanding how the comma works is an essential milestone in the mastery of punctuation. We help you take your first steps here.
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